Dynamic pricing – or “variable pricing” as Fifa calls it – will be used in some phases of World Cup ticket sales.
However, the governing body has confirmed that it will not apply during the main ballot. The price you see at the start of the window will be the same at the end.
Prices will still be set based on expected demand for each fixture, with high-profile games likely to cost more.
For now, Fifa hasn’t published any official price lists. It is expected people will know the price of tickets they ballot for on Thursday when it opens.
At present, the best guide we have comes from fans who tracked prices during the earlier sale phase.
Source link
